Museum Enterprise Case Study
Royal Academy of Arts - Gallery Shop
Client
Royal Academy of Arts Burlington House Piccadily London W1J 0BD www.royalacademy.org.ukPhotography: Rory Mulvey
Royal Academy of Arts - Gallery Shop
Royal Academy of Arts remodelled and greatly expanded their shopping space as part of its 250th anniversary celebrations. Designed to inhabit spaces XI and X of the magnificent galleries of Burlington House.
Gallery XI, the existing home of the RA shop, offers a diverse range of products, prints, books and gifts inspired by the distinctive personality of the RA. The new environment and product displays are designed to reflect the layout and ambience of an artist studio.
In contrast, Gallery X in the Porter Gallery provides a more formal setting for high-end pieces, including commissions, editions and one-off objects. The design celebrates the traditional gallery environment.
Seating areas encourage customers to rest, read, or meet for one-to-one consultation on Art Sales editions on request.
The two galleries are connected by a spectacular book wall.
RFK has taken a deliberately light-touch approach, restoring the equilibrium and flow of the original galleries and returning the vestibule on the first floor of Burlington House to the display of art, welcome and orientation.